Original entry posted: Mon Jul 20 19:19:12 2009
Surely economics must have something to say about this, I thought. But I couldn't find anything. [...] Somehow, an economy had emerged around free before the economic model that could describe it. Thus this book, an exploration of a concept that is in the midst of radical evolution. As I came to learn, free is both a familiar concept and a deeply mysterious one. It is as powerful as it is misunderstood. The free that emerged over the past decade is different from the free that came before, but how and why are rarely explored. What's more, today's free is full of apparent contradictions: you can make money giving things away. There really is A [sic] free lunch. Sometimes you get more than you pay for.