I find this Rolling Stone article on Second Life's founder disturbing, to say the least. The man sounds like a classic charismatic leader, and Linden Lab comes across as more than a little cult-like. The genesis of the project in Burning Man, nationally-renowned festival for annoying neo-hippies and technophiles, also leaves me queasy.
One of these days I'm going to have to re-download the client and go digging around Second Life again. Until then, Warren Ellis continues to produce good, critical coverage of it for Reuters.